Personal style widget
Please visit this website: https://www.yoursurprise.nl/ and look at the chat widget in their right corner. This widget is much more drawing me to click on it due to 2 reasons:
1) There is a picture of a person when the widget is folded in
2) There is an icon on the widget like on your iOS phone, indicating there is a new message (thus asking for you to open it).
Also when you click on the app and open it, you get different options:
This is also interesting!
I would love to see Tawk.to have the same