Enable Context-Aware API Calls by Passing Current Page URL to Apollo AI

Most of our users assume the AI assistant knows which product page they’re viewing. As a result, they frequently ask about the product details shown on-screen, but the assistant can’t provide that information unless the user manually supplies the product ID. To improve user experience, we need a way to pass the current page’s URL (or product ID) to Apollo AI so that it can automatically fetch relevant product data via our API.

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Problem Statement

• User Frustration
  • Users expect the AI assistant to “see” the page they’re on and answer product-specific questions without extra steps.
  • They must explicitly tell the assistant, “I’m looking at Product #12345,” before receiving a relevant response.
• Missed Opportunity for Seamless Interaction
  • Our backend API already exposes all product metadata—name, price, stock level, images, etc.
  • Apollo currently has no mechanism to detect or retrieve the page context (e.g., the URL or product ID).
  • Without that context, every conversation about a product becomes a multi-step interaction.

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Proposed Feature

• Expose Page Context to Apollo
  • Allow Tawk.to’s widget or embedded script to send the current page URL (or unique product identifier) to the Apollo engine whenever a user initiates or continues a chat.
  • The assistant can then include this URL or ID when calling our product API, eliminating the need for users to remember or repeat a product ID.

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Originally posted by @adev on community.tawk.to on 4 June 2025 · 1 vote